Wednesday, July 30, 2008

Commercial success

http://www.besthealth.com/besthealth/bodyguide/reftext/images/17164.jpg

Aerobic exercise has long been a popular form of weight loss and physical fitness, often taking a commercial form.

  • Tennis and jogging gained prominence and popularity in the 1970s
  • Judi Sheppard Missett largely helped create the market for commercial aerobics with her Jazzercise program in the 1970s
  • Richard Simmons hosted an aerobic exercise show on television, beginning in the 1980s, and continued with a variety of exercise videos.
  • Billy Blanks's Tae Bo helped popularize cardio-boxing, workouts that used martial arts movements in the 1990s
  • The Nia Technique, also called Neuromuscular Integrative Action, was developed in the 1980s as a form of "non-impact" aerobics (the original word is in the acronym). This is in contrast to popular "no pain no gain" attitudes, and attempted to combat the problem of impact injuries.

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